If you're anywhere from the age of about twenty-eight to thirty-five (I only deal in multiples of seven), you've probably heard the term hipster thrown around. If you like a certain type of music, you might be labeled a hipster. If you like going to movie festivals, you might be labeled a hipster. If you dress in skinny jeans, spend two hours in front of a mirror making sure you look like you've spent no time in front of a mirror, you might be labeled a hipster. Maybe I check off some of the boxes on the "you might be a hipster if" list, but I'm too old and too uncool to truly deserve the moniker. In the end, hipster is just another word. In the sixties the hipster equivalent was probably a mod. In the seventies, the hipster equivalent was probably members of the punk scene.Fast forward to 2010, and as a culture everything is about being frighteningly self-aware and incessantly self-referential. Blogging, tweeting, facebooking, creating mean spirited social commentary sites like Look at this Fucking Hipster.com, TMZ, Awkward Family Photos, The Smoking Gun, etc. Half of our time is spent living; the other half is spent analyzing either our lives, or more often, other peoples' more interesting lives. It's all so exhausting-I might have to bump down the living part to about 30% in the new year.
For the longest time, I've stayed away from mainstream rap. I convinced myself that mainstream rap stopped being good in the nineties, and there was nothing popular that I was going to hear that could stand up. So for the last decade or so, almost all the rap I've listened to has been either a further exploration of old rap (Main Source, Ultramagnetic MCs, the Last Poets, etc.), or "underground rap" from the last ten or so years (Madvillain, Dr. Octagon, The Coup, etc.). I probably missed out on some great music by buying into the "all popular rap sucks" stereotype, but then again I also did this with practically every other genre. Oops.
There's a video that was recently released of Kanye West talking at the Rolling Stone office, and at first he comes off sounding like his usual megalomaniacal self. He at one point compares himself to Rafael, and I don't think he meant the ninja turtle. But he said something towards the end that perked my ears. At the end of the speech, he said, "It's not cool for no one to hear anything anymore. That's the hipster justification of failure." The "hipster justification of failure" is an intriguing turn of phrase. Sometimes it does seem like folded into the hipster ethos is this being "too cool to try," or "too cool to sell out" ethos. I think he might have been trying to say that he is trying to make mainstream rap that has all the "artistic integrity" that the underground hip hop scene is supposed to have exclusive rights to. Maybe the real question is: does it even matter if he does that, or will the fact that the album is put out on a major label, and is listened to by a large audience, put off the people who claim that their sole aversion to mainstream rap is an inferior product?
One of my approximately ten to fifteen New Years' Resolutions is not to write off mainstream music simply because it's mainstream. Sometimes I catch myself talking about certain artists, and I just sound like such a cliche music snob curmudgeon. One of the byproducts of teaching kids is you get a window into how clearly they sometimes see the world. If they hear a song on the radio, and it sounds good, they like it. They don't write it off fifteen seconds in because the artist is signed to a major label, or because the artist was a child star, or for any other reason that is ultimately rooted in being a cynical bastard. They just listen to stuff cause it sounds good. Here's to stuff that sounds good.
So I'm enjoying Kanye's new album so far. I really haven't ever heard anything of his past music other than "Through the Wire" (yes, I live in a cave constructed out of "Mojo" and "Wire" magazine covers), but I fully plan on working myself backwards through his catalogue. His public persona might be annoying at times, but at least he's interesting. The production in "Monster" rules, and Kanye's delivery is tight. The song is packed with star cameos, some being more effective than others. It's a great song, though, and a few listens through the whole album seems solid.
So the flip side of the popularity coin is Cannibal Ox. The Cold Vein is a brilliant underground rap album, with amazing production by El-P. This whole album is ridiculously good, with dark, futuristic-sounding production, grimy beats, and great rhymes. It's easy to lose faith in mainstream rap when albums like this are simmering beneath the surface. In 2011, I'm gonna at least try to have an open mind. Rap and R & B in general were so great when I was in middle school and high school, and who's to say they can't get back to that point? Big Boi, Janelle Monae, Erykah Badu and Kanye West all put out great albums in 2010, so hopefully there's more where that came from in the new year.


















